Are We Letting Centuries of Craft Disappear into Digital Dust?
- Sumana Mukherjee
- Jul 18
- 2 min read
A letter to the reader who still believes in holding on to beauty
How many links have you clicked this week?
How many reels, PDFs, articles or freebies will you remember a month from now?
In a world where we consume faster than we can reflect, the internet has become a vast ocean of forgotten content. We skim, we save, we scroll — and we move on. But in this blur of digital consumption, something precious is quietly fading: memory, intention, and reverence.
And for us at Kriti Magazine, that’s where we draw the line.
Because India’s textile legacy was never meant to be scrolled past.
Every motif passed down by a weaver. Every pigment drawn from the earth. Every temple whose columns echo the geometry of looms. These are memories woven in cloth. They are knowledge passed down hand to hand, generation to generation, across the rhythms of time.
Our ancestors did not let these crafts disappear. Should we let their stories dissolve into digital dust?
The Digital Misunderstanding
When we say we are a digital magazine, we’re often met with:“Oh, you mean your Instagram page?”Or, “Is that like a blog or a newsletter?”
And we understand. The digital world has blurred many lines.
But no — Kriti Magazine is still a magazine. Just one that lives on your screen instead of paper. It is thoughtfully designed, carefully curated, and deeply rooted in research, beauty, and soul.
You receive a link to download the magazine — a complete issue, filled with stories, textiles, art, and essays. And when you do, you’re not just downloading a file.
You’re archiving a keepsake. Something to return to, just as you would a dog-eared paperback or an heirloom notebook tucked in a drawer.
Kriti Magazine is a quiet retreat into India’s textile soul.Perfect for your creative shelf, your moodboard folder, your Sunday reading ritual.
We believe in slow reading. In holding on to beauty. And in giving respect to those who shaped our culture thread by thread.
In This Issue of Kriti:
🪷 The Colours of the Earth: A poetic exploration of pigment-dyeing traditions that once tinted the fabrics of entire kingdoms.
🪷 Prakāra : A deeply researched essay on how temple architecture mirrors loom patterns, and how sacred structures have inspired sacred cloth.
🪷 Brand Features: Meet the incredible designers and weavers keeping traditional crafts alive in Odisha, Banaras, Gujarat, West Bengal, and Rajasthan — working with dignity, not just for survival, but for artistic renewal.
This is a magazine meant to be saved. Not swiped.
Kriti May 2025 Edition
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