Indian Textiles

“Maati is our way of sharing the love of the soil at the place that brings loved ones together – the dining table”, share the founders of Jiwya, Aishwarya and Adhiraj.

Shringaar by Five Point Five is our way of honouring the festive spirit - the rituals of getting ready, the joy of colour and texture, the timelessness of craft. It is an ode to celebration in all its forms,” share founders Radhika Jain and Nitin Singla.

Mukur makes clothes while also demonstrating that good design stays relevant past trend cycles, that real craft skill matters even when the market is chasing something else entirely, that cultural heritage can be an active source of ideas rather than just decorative reference points you pull out when you want something to look exotic, that anyone who develops genuine technical ability and knows what they're trying to say can make work that addresses actual needs even when it

Asha Gautam, a legacy couture house that has, for over 26 years, redefined Indian luxury through the revival of traditional crafts and timeless textiles  now presents Threaded Narratives — a stunning intersection of textile craftsmanship and collectible design.

Gully Labs — India’s leading storytelling-led sneaker label, is back with a new collectible drop -  MANIK RED, a celebration of Durga Pujo through design, craft, and heritage.

It was traditionally on Ashtami that the laal paar sada sari made its most important appearance. This was when married Bengali women drape themselves in this specific sari for the special prayers and ceremonies of the day (Ashtamir Anjali). The white body represented purity and new beginnings, while the red border symbolized shakti—the divine feminine energy that Maa Durga herself embodied. The combination was considered especially auspicious for invoking the Goddess's blessi

The Banarasi bridal wear saree crowns her with legacy. Golden zari glimmers through lush silk, reflecting centuries of refinement. Motifs of lotus, peacock, and intertwining vines speak in whispers of prosperity, grace, and continuity. When a bride steps into this attire, she steps into a history that began long before her, a heritage that will live far beyond her.

From Bengaluru’s tech parks to Gurugram’s glass towers, from Mumbai’s media offices to Hyderabad’s co-working hubs — India’s modern work...

Indian summer is relentless—but your style doesn’t have to melt with the mercury. When blazing commutes and heatwave office hours try to knock out your confidence, your wardrobe can step in to save the day. Let’s dive into how to pick the perfect workwear for men that keeps you cool, crisp, and ready for anything the Indian summer throws your way.

Across India, every region has its own draping style, each telling a unique story of culture, heritage, and artistry. The act of draping is not just a daily ritual but a performance of elegance, where every pleat and pallu placement reflects a deep connection to craft and identity. Whether you are preparing for a celebration or embracing it in everyday wear, the saree invites you to shape it into your own personal masterpiece.