top of page
Conscious Living


ESLA Italy Brings Innovation-Led Vegan Haircare to India
Drawing inspiration from the sophistication of Italian beauty culture and advanced trichological science, ESLA Italy crafts high-performance professional haircare solutions that elevate daily routines into luxurious, sensorial experiences, seamlessly blending scientific precision with conscious living.
Sumana Mukherjee
6 hours ago2 min read


The Joy of an Unmeasured Life: How to Step Off the Tracking Grid
The internet is currently facing a massive over-optimization hangover. Somewhere along the line, we got tricked into treating our bodies like mechanical project management tools. We gamified our mornings, optimized our routines, and turned simple weekend walks into high-yield data-harvesting missions. If you forget to wear your tracking ring to the kitchen, did the steps even happen? Are you even alive? This is why the collective shift toward an unmeasured life is gaining so
Sumana Mukherjee
2 days ago4 min read


The Art of the Deliberate Interlude: How to Decelerate an Accelerated Day
What if the secret to reclaiming your focus isn't an exhausting weekend digital escape or a radical life overhaul, but a hidden pocket of time you are currently throwing away?
Sumana Mukherjee
2 days ago4 min read


P•TAL Introduces SuRu – Kansa Kids Dinner Set, Crafted with Nakuul & Jankee
With SuRu, P•TAL’s newest launch, crafted in collaboration with Nakuul Mehta and Jankee Parekh, the brand enters one of the most intimate spaces within a home: a child’s first relationship with food, ritual, and care.
Titled The First and Forever Set, SuRu is a handcrafted Kansa (bronze) dinner set designed specifically for kids aged 0 to 7 years, created with the emotional permanence of an heirloom.
Sumana Mukherjee
6 days ago3 min read


Monsoon Haircare Must-Have: Biotop Professional 911 Quinoa Hair Mask
Powered by nutrient-rich quinoa, sunflower seed oil, and Vitamin E, the Biotop Professional 911 Quinoa Hair mask delivers an instant boost of hydration while helping improve softness, shine, and manageability. What makes it especially interesting is that it doesn't overwhelm the hair with heavy proteins or rich oils. Instead, it delivers a balanced dose of nourishment that works across hair types from color-treated and chemically processed strands to naturally dry or frizz-pr
Sumana Mukherjee
6 days ago1 min read


Bridge Bharat and Padma Shri Lalita Vakil Partner to Create Fields of Chamba — Translating Himalayan Botanical Memory into Collectible Textile Art
The Chamba Valley is a landscape defined by its altitudes, its sacred groves, and a visual language that has flourished for centuries in the hands of its women. At the intersection of archival research and lived ecological memory, Bridge Bharat has unveiled Fields of Chamba.
Sumana Mukherjee
May 132 min read


Summer Skincare That Keeps Your Skin Fresh and Hydrated: Inside Kasaya’s Squalane Lift Vegan Mucin Gel Cream
Summer skincare often becomes a balancing act. On one hand, your skin demands hydration to stay healthy and resilient. On the other, heat and humidity make heavy creams feel uncomfortable, clogging, and unnecessary. The real need is simple: skincare that feels weightless, yet works deeply.
That’s exactly where Squalane Lift (Vegan Mucin Gel Cream) by Kasaya steps in—bringing together hydration, barrier repair, and long-term skin support in a formulation that feels almost i
Sumana Mukherjee
Apr 232 min read


This Is So Relatable — And That Is Exactly Why You Bought It
That is the part worth sitting with — the fact that the most effective consumption trigger of the last decade arrived dressed as authenticity, as ordinariness, as a person on a screen who was simply showing you their afternoon. No hard sell, no billboard, no jingle you cannot shake. Just someone opening a package, holding it up, saying I have been using this for two weeks and I love it — and somewhere across a city or a continent, a cart got filled.
The word that made this p
Sumana Mukherjee
Apr 224 min read


P•TAL Redefines Tradition Beyond Gold This Akshaya Tritiya
This year, P•TAL, India’s heritage cookware brand, presents a special Akshaya Tritiya gifting edit that reinterprets prosperity through everyday rituals. Rooted in traditional materials like brass, copper, and kansa, the collection brings together handcrafted objects designed for daily use bridging utility with cultural meaning.
Sumana Mukherjee
Apr 191 min read


The Canvas That Remembers: Riju Nag and the Art of the Kulo
There is an object in most Bengali homes that has outlived everything around it — the kulo, the woven bamboo winnow, survivor of harvest seasons and auspicious ceremonies alike. It holds offerings on wedding mornings. It is handed down, not thrown away. And yet, for most of us, it has never been looked at.
Artist Riju Nag looked at it, and saw a canvas.
Sumana Mukherjee
Apr 153 min read


When the Story Became the Last Thing We Remembered to Tell
"There are people who observe the world through images and there are people who understand the world through texts. And the best part of a magazine is that it can host both. But with the scrollability factor dominating every visible aspect of our lives, we are forgetting the most essential part of storytelling — which is the story itself." - Sumana, Editor Kriti Magazine, Founder Sustainaverse.
Sumana Mukherjee
Apr 126 min read


P•TAL Appoints Chef Natasha Gandhi as Chief Culinary Partner, Marking a New Era of Culinary Innovation and Heritage
In a move that feels like a natural next chapter instead of a mere announcement, P•TAL, India’s leading heritage cookware brand, proudly welcomes Chef Natasha Gandhi as its Chief Culinary Partner (CCP). This partnership moves beyond a conventional collaboration; it marks the evolution of a relationship that originated in Chef Natasha Gandhi’s kitchen.
Sumana Mukherjee
Apr 13 min read


FROM VINEYARD TO VANGUARD: VEGEA AND THE MATERIAL REINVENTING LUXURY
Bergamo, March 2026.
Ten years after Francesco Merlino founded Vegea with the idea of turning winemaking by-products — grape skins, seeds, and stalks — into a high-value biomaterial, the company is marking its anniversary with a significant industrial expansion. New infrastructure, new production units, higher output, shorter delivery times. GrapeSkin, the Italian biomaterial at the heart of it all, is now gearing up to match the global appetite for it.
Sumana Mukherjee
Mar 302 min read


The Bear House Marks World Bear Day with Bear Care Conservation Initiative in Partnership with the WCB Research Foundation
To mark the occasion, The Bear House will contribute a percentage of all sales made on World Bear Day (19th- 23rd March) to the WCB Research Foundation, supporting the organisation’s ongoing wildlife research and bear conservation programmes. The initiative is part of the brand’s Bear Care Initiative, a larger effort to align its growth with tangible ecological impact.
Sumana Mukherjee
Mar 232 min read


The Real Cost of Burnout
For years, the world sold us a lie. It told us that if we weren't exhausting ourselves, we weren't serious enough. Hustle harder. Sleep when you're dead. Your worth lives in your productivity. And for a lot of people, working themselves to the bone isn't even a philosophy. It's survival. But here's the truth nobody says clearly enough: burning out is not the answer. It never was. And it costs far more than just your energy.
Sumana Mukherjee
Mar 213 min read


Introducing Sonrisa: Authentic Korean Skincare, Thoughtfully Crafted for Indian Skin
Guided by Korea’s research-driven skincare philosophy, Sonrisa blends advanced dermatological science with purposeful, clean formulations to create effective, gentle, and trustworthy products suited for Indian skin and climate. Each product is dermatologically tested, vegan, and transparently formulated, turning everyday skincare into a mindful ritual of care and confidence.
Sumana Mukherjee
Mar 111 min read


Florian Hurel Hair Couture & Spa Unveils Hyderabad Flagship, Redefining Immersive Luxury
Florian Hurel Hair Couture & Spa announces the opening of its newest flagship in Jubilee Hills, introducing a 15,000 sq. ft. private bungalow designed as a dedicated destination for immersive, experience-led luxury.
Sumana Mukherjee
Feb 263 min read


6 Steps to Stay Sane in a Toxic Work Environment
Navigating a professional landscape that feels more like a battlefield than a workplace is an exhausting endeavor. When the environment is fueled by negativity, blurred boundaries, or a lack of psychological safety, your mental well-being and productivity are the first to suffer.
This article explores six actionable steps to help you maintain your sanity and protect your energy in a toxic work environment.
Sumana Mukherjee
Feb 202 min read


Unlocking the Power of AI: How Shopping Innovations Enhance Your Experience in 2026
What if the way you shop could not only save you time and money — but also help save the planet?
It sounds ambitious. But in 2026, artificial intelligence is quietly reshaping the e-commerce landscape in ways that make this vision more achievable than ever. From hyper-personalised product recommendations to sustainability-scoring algorithms, AI in shopping is no longer science fiction — it's the new standard. And at Sustainaverse, we believe that when technology and consciou
Sumana Mukherjee
Feb 196 min read


P•TAL Introduces the Davara Filter Coffee Set: A Tribute to South India’s Timeless Coffee
South Indian filter coffee is a ritual, a pause in the day, and a shared cultural experience. Inspired by this heritage, P•TAL (Punjabi Thathera Art Legacy) presents the Davara Filter Coffee Set, a contemporary reinterpretation of the iconic davara–tumbler ensemble, designed to bring the art of South Indian coffee into modern homes.
Sumana Mukherjee
Feb 172 min read
bottom of page